RELEASES October 7th

You’re great at what you do...

So why are others with less talent getting the spotlight?

If you're a speaker, coach, trainer, or expert entrepreneur who's tired of watching others get the media features, brand deals, client contracts, and bookings—this book is for you.

Being amazing at your craft isn’t enough anymore.

You must be visible. You must be credible. You must be brandable.

✅ Enter: Credibility Factor

Written by Elizabeth McCormick, a former U.S. Army Black Hawk helicopter pilot turned top 10 motivational speaker, this book delivers 77 tactical strategies to help you:

✔️ Build a personal brand people instantly recognize and respect
✔️ Become a trusted authority in your space—before you ever take the stage
✔️ Use visibility and credibility to generate consistent bookings, sales, and media

You’ll learn what makes high-profile experts stand out, how to become referable and rebookable, and how to fix the brand and trust leaks that may be costing you opportunities right now.

✈️ Inside, You’ll Discover How To:

• Establish brand consistency across your messaging, visuals, and offers

• Create credibility assets that position you as the expert worth hiring

• Turn testimonials and media mentions into magnets for new clients

• Use social platforms with purpose—not just for posting

• Avoid the biggest mistakes that kill trust and stall your momentum

• Package your expertise into a scalable, stand-out presence

👥 Don't shouting louder!
It’s about building a brand so aligned, trustworthy, and positioned that your audience leans in and says:
“I want YOU.”

🔥 Credibility Factor is the must-have playbook for experts who are done being invisible—and ready to build the brand that books itself.

Order your copy now and become the go-to authority in your field.